Key Highlights
- Apple Vision Pro Mixed Reality Headset was launched at WWDC 2023.
- It is the company’s first Mixed Reality Headset.
- The device was introduced at $3,499 (approx. Rs 2,88,700).
Apple Vision Pro Mixed Reality Headset made its appearance at the Worldwide Developer Conference 2023 (WWDC 2023) event. At the time of introduction, the company promised to deliver its first mixed reality headset in the stores in early 2024. EyeSight is one feature that particularly grabbed the attention at the event using camera sensors around the headset to detect when someone is around. However the tech firm hasn’t given us a precise release date but reportedly, the Apple Vision Pro Mixed Reality Headset is rumoured to hit the shelves later in January or in early February 2024.
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Apple Vision Pro Mixed Reality Headset was launched at WWDC 2023 at $3,499 (approx. Rs 2,88,700). It is expected to go on sale in the US in early 2024. According to a report by Apple analyst Ming-Chi Kuo, Three key consumer electronics investment trends in 2024: Android replenishment, Vision Pro, and AI PC/smartphone. Apple’s first mixed-reality headset will be the company’s most important product of 2024.
According to the researcher Apple Vision Pro is currently in mass production and is expected to begin mass shipments in the first week of January 2024. The AR headset is likely to be released at the end of January or early February 2024.
Ming-Chi Kuo in its research notes said, “If users’ response to Vision Pro is better than expected, it will help strengthen the market consensus that “Vision Pro is the next consumer electronics star product” and related supply chain stock prices.”
Recently Bloomberg reported that Apple is increasing the production of its spatial computer at Chinese assembly plants. In addition to this, it has also started preparing its staff at retail locations in the US. It is also assisting developers in creating apps for VisionOS. For those who are unaware, VisionOS is the operating system on which the AR headset runs.
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