Artificial intelligence has been a dream for quite a long time. There are ancient texts that speak about the wonders of a human-made, automated machine, capable of reason. Throughout history, the concept has existed only as a far-fetched fantasy, cooked up by crafty science fiction writers. However, recently, developments in the tech sector have brought us closer to true AI.
Certainly, we don’t have anything that can possibly compare to HAL 9000, or Asimov’s infamous robots. But, business operators are already incorporating AI into their practice. For example, we can look at the myriad of casino online platforms, and find that they are using AI in pretty creative, and impressive ways. In this article, we are going to explore how iGaming is using AI to enhance security and engagement.
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Player Monitoring
Monitoring players at both land-based and online iGaming is an absolute must. iGaming establishments do it for two reasons. The first is to detect and prevent fraud of any kind. At online iGaming, fraud might manifest in the form of spam accounts, money laundering, and identity theft. At land-based iGaming it is cheating in some way.
The second reason these establishments monitor players is for their own good. A lot of players simply don’t know when to go for it. Online iGaming especially have been very diligent in preventing compulsive spending, by monitoring players and locking their accounts when they go too far. However, iGaming is now a massive hit, with millions of players worldwide.
In other words, online iGames simply don’t have enough manpower to monitor everybody. Artificial intelligence could not have come at a better time. By using AI, casino operators can consistently monitor their players, and notice any sort of deviation from the normal pattern. Upon doing so, they can take the appropriate measures to ensure their safety.
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Tailored Game Library
The iGaming industry is currently thriving, and many game developers are getting their big break by working side by side with iGaming. This results in the market producing too many games for one person to choose from. While a lot of options can be great, they can also become overwhelming, very quickly. But, can artificial intelligence truly fix this issue?
Surprisingly, yes. By using AI or machine learning software, iGaming sites can find out what kind of games a player enjoys. The AI could then find similar games, and display them in the player’s “suggestion” page. As things stand, the AI may not be potent enough to always get it right. But, with just a bit of tweaking, we may see a world where each player has their own, unique gaming library.
AI in the Future
As things stand right now, Artificial Intelligence is still a relatively new concept, at least when put into practice. Naturally, this leads to a lot of uncertainty and concern regarding the whole idea of AI. Tech professionals, engineers, and neuroscientists are working their hardest to push the technology forward, and to many, it seems like they are on the brink of a breakthrough. It wouldn’t be surprising if the developments made in AI reach unprecedented levels in the next decade or so.
