In what is being regarded as an opportunity for our sellers and partners to reach millions of customers across India, Amazon.in has announced its ‘Great Indian Festival’ to kickstart from October 17, 2020. Mind you! Amazon Prime members will get early access starting October 16, 2020. Customers across the country will have the opportunity to shop for unique products from thousands of Amazon sellers under various programs such as Local Shops, Amazon Launchpad, Amazon Saheli, and Amazon Karigar and enjoy deals/offers extended by lakhs of small businesses.
This year, lakhs of Small & Medium Businesses (SMBs) will offer unique selection to customers helping them rebuild and accelerate their business in tough times during Amazon’s Great Indian Festival.
“This year’s Great Indian Festival is an opportunity for our sellers and partners to reach millions of customers across the country. Our sellers are excited and expect this to help them in accelerating their business. For our customers, our aim is to help them find everything they need during the festive season and deliver it safely to them,” said Manish Tiwary, Vice President, Amazon India.
With an aim to ensure safe and reliable deliveries, and serve customer demand during Great Indian Festival, Amazon has ramped up its delivery infrastructure adding close to 200 delivery stations and added tens of thousands of delivery partners to its network. Amazon.in expanded its fulfilment footprint with more than 60 fulfilment centres in 15 states offering a storage capacity of over 32 million cubic feet to serve customers in the farthest parts of the country.
According to the eCommerce giant, sellers on Amazon India are optimistic about this festive season. Moreover, a recent survey by Nielsen has also revealed that more than 85 percent of SMBs sellers on Amazon.in are expecting to reach out to new customers and see an increase in sales. More than 74 percent sellers are optimistic about recovery of business and 78 percent are positive about increase in visibility of products.
Customers can experience never ending excitement with new deals from sellers being announced every day from the biggest brands across categories including work / study / stay at home products like laptops, tablets, smartphones, furniture, headphones etc. Customers can shop for large appliances – air purifiers, TVs, Washing machines, Dishwashers and more from the comfort of their homes. They can select from a wide range of apparel, fashion accessories and beauty products.
Interestingly, business buyers can save big on Amazon Business with bulk discounts, exclusive deals, lower festive price offers, cashbacks, rewards and more on commercial products from categories like laptops, printers, networking devices, disinfecting devices, deep freezes, office electronics, vacuum cleaners, mixer grinders from top brands like HP, Lenovo, Canon, Godrej, GBC, SToK, Casio, Eureka Forbes. All transactions are supported by a GST invoice.
Furthermore, customers can now use voice to quickly narrow their search for products, top deals, including Alexa-exclusive deals, or just ask Alexa on their Amazon Shopping app (Android only) as well, to pay utility bills, load money in Amazon Pay, or navigate to the Small Business Store, Fun Zone or the Great Indian Bazaar. Customers can also choose from digital gifts including Prime subscriptions, Amazon Pay gift cards or transfer money via UPI.
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