At the ongoing MWC 2025, HMD will unveil new feature phones, audio gadgets, and more. Drew Barrymore will be at MWC, and a collaboration is being unveiled. HMD is launching the HMD 130 and 150 Music phones in an effort to grab market share. The HMD Fusion X1 will be part of HMD’s Family portfolio, which aims to promote digital habits. HMD is also working with Xplora to tackle a global mental health and safety crisis using children’s technology.
At MWC 2025, HMD rebranded and welcomed Drew Barrymore, an entrepreneur, actress, and mother of two. Barrymore emphasised the need to rethink how we interact with technology, claiming that it has taken advantage of the exhausted parent. She also hinted at an impending collaboration geared at challenging the status quo, revealing the new initiative’s code name, ‘Project Wildflower’. Barrymore’s mission is to bring patience from the past into the future in order to create a more human-centered environment.
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Ravi Kunwar, VP and CEO, HMD India and APAC said: “At HMD, our commitment to putting humans first in mobile technology continues to drive our innovation. The Indian market has embraced our vision of better technology that respects digital wellbeing and offers meaningful experiences. The upcoming launch of our HMD 130 and 150 Music phones in India perfectly exemplifies this philosophy—combining nostalgic design with practical features like extended battery life and enhanced audio capabilities that Indian consumers value. As we unveil our latest offerings at MWC 2025, we remain dedicated to creating products that empower users while addressing their evolving needs for balance in the digital age. We’re confident that our human-first approach will resonate strongly with Indian consumers who are increasingly seeking technology that enhances rather than dominates their lives.”
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HMD 130 and 150 Music
The HMD 130 and 150 Music mobile phones include a retro candy bar design, an FM radio, a long battery life and remarkable durability. They may last up to a month on a single charge in standby mode and feature Bluetooth 5.0 and microSD cards for hours of playing. The HMD 130 has a twin torch at the top, whilst the HMD 150 includes a QVGA camera and a torch for retro-style photos. These phones come in Dark Grey, Blue, and Red, as well as Dark Grey, Midnight Purple, and Aqua Blue.
MD Barça 3210 and HMD Barça Fusion
Human Mobile Device (HMD) and FC Barcelona have collaborated to release two new devices: the HMD Barça 3210, built for uninterrupted gameplay, and the HMD Barça Fusion, a Collector’s Edition with a signature uniform engraved by Barça’s first team players. Both gadgets allow you to switch off and enjoy the game, with the HMD 3210 lacking social network apps and the HMD Barça Fusion including an industrial-looking smartphone with a special detox mode. Both devices will be available for purchase in mid-April 2025.
The HMD Barça 3210 has a 2MP camera with flash, a bright torch, 4G functionality for crisp phone calls, and a long-lasting 1450 mAh battery, making it a multipurpose tool for fans celebrating the team’s success.
The device has secret messages from players such as Lewandowski, Gavi, Eric, Fermín, and Iñigo, a long battery life for six and a half football games, and IP54 splash protection. The device is available in the iconic Club colours of Blau and Grana, with a silver Barça crest on the rear that reflects FC Barcelona’s Tiki-Taka style.
The HMD Barça 3210 comes with 12 bespoke FC Barcelona wallpapers and a club-themed user interface. It contains Snake, a game in which players must collect trophies on the pitch while avoiding red and yellow cards. The device also includes player Easter Eggs with voice welcomes from first team stars such as Lewy, Gavi, Eric, Fermín, and Iñigo.
The HMD Barça Fusion is a customisable 5G smartphone featuring a 108 MP dual camera and a 50 MP camera that supports Selfie Gestures and Selfie Slo-mo. It includes iFixit support for low-cost home repairs, as well as a detox mode for soft or hard notification removal.
The HMD Fusion Smart Outfit is a collector’s item bearing the signatures of 11 FC Barcelona players, including Marc-André ter Stegen, Robert Lewandowski, Jules Koundé, Raphinha, Dani Olmo, Pedri, Gavi, Fermín Lopez, Pau Cubarsí, Marc Casadó, and Lamine Yamal.
The Barcelona smartphone has signatures that shine in the dark when exposed to UV light and comes equipped with Barça images, themed sounds, greetings from top players and alarm sounds. It also includes the FC Barcelona app and a sturdy case. The smartphone also includes a two-way connector that allows users to add smart Fusion outfits like Flashy, Gaming, or Rugged, which alter the device’s appearance and capabilities. The Flashy outfit adds a ring light for selfies, the Gaming outfit transforms the phone into a console, and the Rugged outfit offers additional protection.
