The HMD Barbie Phone has debuted in India featuring a flip design. The company has partnered with Mattel to introduce the retro-inspired flip phone. The phone features bright pink with a mirror on the front. It has an interchangeable cover with a 2.8-inch inner display and a 1.77-inch QQVGA outer screen.
HMD has partnered with Mattel to launch the HMD Barbie Phone, a retro-inspired flip phone. Additionally, the bright pink device features a mirror, two interchangeable covers, and customization options like crystal stickers and Barbie-themed charms on a beaded phone strap. The HMD Barbie Phone features a 2.8-inch QVGA inner screen and a 1.77-inch QQVGA cover display It’s powered by a Unisoc T107 SoC, 64MB RAM, and 128MB onboard storage, which can be expanded to 32GB via a microSD card. It also comes with a pink keypad featuring hidden palm trees, hearts, and flamingo motifs.
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The HMD Barbie Phone features a Barbie-themed UI on the S30+ Operating system. The flip phone has a 1,450mAh removable battery and a 0.3-megapixel rear camera with an LED flash. The device supports 4G, Bluetooth 5.0, a 3.5mm audio jack, and USB Type-C connectivity. The device features Barbie-themed Easter eggs and a Malibu Snake game as well.
As it is a limited edition device the buyers can purchase the HMD Barbie Phone during the celebration sale, exclusively at the company’s official website in the country. The price of the phone is set at Rs 7,999.
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Ruth Henriquez, Head of Licensing at Mattel EMEA commented, “At Mattel, our dedication to innovative design continues to drive everything we create. This exciting Barbie phone collaboration with HMD addresses the growing desire for mindful technology use while delivering the playful experience our fans expect. The delightful Easter eggs and thoughtful features HMD has incorporated create a truly special product that celebrates the Barbie brand in an entirely new way. We’re confident this unique device will captivate Barbie enthusiasts across India and offer them a fresh way to connect with a brand they love.”
