Samsung announced the Ugadi Special campaign, up to Rs 20,000 cashback on Bespoke AI home appliances

Samsung has launched its “Ugadi Special” campaign to help people save money on its Bespoke AI home appliances over the festive period. The campaign includes cashback and zero down payment options. The new 2026 line of air conditioners also comes with free installation and a comprehensive 5-year guarantee to provide customers even more peace of mind.

Samsung is giving significant cashback incentives to users who purchase its Bespoke AI products, which include refrigerators, washing machines, air conditioners, and microwaves, with payback amounts of up to Rs 20,000. Furthermore, to boost affordability and flexibility for festival buyers, Samsung has launched zero-down payment options for select models, allowing customers to invest in these cutting-edge home appliances without incurring an initial upfront cost.

Also Read: Oppo K14 5G with a 7,000mAh battery launched in India

Air conditioners come with free installation and a comprehensive 5-year warranty. Furthermore, discounts and finance options are available for a wider selection of Bespoke AI products, promoting a more intelligent, AI-enhanced lifestyle. The Ugadi festive deals are valid until March 22, 2026, and may be accessible via Samsung.com, major online platforms, and select retail locations in India.

Also Read: Now, Amazon users can get their packages delivered faster with new 1-hour and 3-hour options

Features

• The Bespoke AI Air Conditioners include AI Fast and Comfort Cooling, which optimises airflow for comfort.
• SmartThings Home Care is linked with air conditioners to provide proactive monitoring and maintenance, alerting consumers to performance concerns.
• Bespoke AI refrigerators use AI Vision Inside for food identification and better management.
• AI washing machines optimise water, detergent, and wash cycles depending on load weight and fabric type, resulting in efficient cleaning.
• SmartThings Family Care provides notifications for activities, medication reminders, and location alerts to support caregivers and promote independence.