The South Korean electronics brand Samsung has expanded the portfolio of its 2020 Smart Tv range with the launch of its Crystal 4K UHD and Unbox Magic 3.0 series in India. The new line up of Samsung Televisions offers a naturally crisp and vivid picture quality with exceptional colours, great depth and deeper contrasts along with smart features.
The line of Crystal 4K UHD Televisions comes with a three-side Bezel-less design and will be available in multiple screen sizes ranging from 43 inches and going up to 75 inches. All the models come with a Dynamic Crystal Display along with Dual LED backlights with a good viewing angle. While the Crystal 4K processor provides lifelike 4K resolution and an inbuilt AI capability of upscaling the content to 4K quality. The Television features the latest Multi-View technology that slips the screen into two parts with separate volume output control, therefore, allowing the users to watch different content as per their preference on the same screen.
With the Ambient mode when you view your favourite photos the TV itself blends into your décor elegantly. You can layout multiple photos in a beautiful collage or place them in a slideshow to keep the visual fresh and on point. When you tap TV with your smartphone, the TV senses the tap and mirrors automatically so that the user can easily switch from smartphone to TV and continue enjoying your favourite content. The device comes equipped with the smart adaptive sound feature to adjust the sound according to the content for optimal viewing experience.
Both the Crystal 4K UHD and Unbox Magic 3.0 Televisions comes with smart features with the Bluetooth connectivity with Bixby, and Alexa to control the TV with your voice command to search content, change channels, adjust volume, control playback and more. While the personal computer mode transforms your TV into a personal computer to create documents or work from the cloud. Moreover, the Auto Hotspot enables your TV to automatically connect with smartphone hotspots in case wi-fi is not available. While the Live Cast allows the users to stream live moments from any remote location on to their Samsung Smart TV over the internet via a smartphone.
While on the other hand, the Samsung Unbox Magic 3.0 Televisions are available in two screen sizes – 32-inch and 43-inch. The Television supports multiple voice assistants such as Samsung’s native Bixby and Amazon Alexa. Additionally, these new Smart TV models house a host of convenient features such as Personal Computer, Content Guide, Music System, Auto Hot Spot, Live Cast and Home Cloud.TV models also have an in-built music player that comes along with a Gaana integration.
Samsung’s new Crystal 4K UHD TV range will be priced at Rs 44,400 for the 43-inch, Rs 60,900 for the 50-inch, Rs 67,900 for the 55-inch, Rs 1,32,900 for the 65-inch, and Rs 2,37,900 for the 75-inch. The 2020 Crystal 4K UHD line-up will be available at Samsung Smart Plazas and all leading consumer electronics stores.
While the Unbox Magic 3.0 range can be purchased at Rs 20,900 for the 32-inch model and Rs 41,900 for the 43- inch variant.
The launch offers include My Samsung My EMI offer, with EMIs starting at Rs 990 for the 32-inch, Rs 1,190 for the 43-inch, and Rs 1,990 for the 49-inch and above Smart TVs models. Additionally, a cashback of up to 10% on HDFC Bank, ICICI Bank, Federal Bank, SBI Cards will be offered on the purchase of the TVs. The new range of Smart TVs will come with a two-year warranty – one-year standard warranty and one-year extended warranty on the panel.
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