Key Highlights
- Sony India introduces the BZ53L 98 Display, a new 98-inch variant of the Pro Bravia display portfolio.
- It offers superior picture quality with a 4K 120 Hz panel, high refresh rate, XR TRILUMINOS Pro effect, and 780 nits brightness.
- The display supports Pro Mode for simplified settings and is designed for immersive viewing experiences.
Sony India’s Pro Bravia display portfolio now includes a new 98-inch variant, the BZ53L. The newly released BZ53L 98 Display includes a deep black non-glare coating as well as other characteristics. The monitor is perfect for business, education, and retail environments.
Sony’s Bravia BZ53L 98 Display has been introduced in India. The new monitor joins the existing 55 (139.7 cm), 65 (165.1 cm), 75 (190.5 cm), and 85 (215.9 cm) models in the range. It features a deep black non-glare coating that is said to reduce reflection while maintaining deep blacks, strong contrast, and exact image quality. It addresses frequent concerns with digital signage shown in harsh, high ambient light, or direct illumination conditions. This technology combines reduced glare and low reflection, which enhances content.
Also Read: Nothing Phone 2a Plus powered by MediaTek Dimensity 7350 Pro 5G SoC launched in India
The BZ53L, a professional BRAVIA display, offers superior picture quality with a 4K 120 Hz panel, high refresh rate, XR TRILUMINOS Pro effect, and 780 nits brightness. Its Full Array Local Dimming backlight and 24/7 operation support make it a popular choice for viewers. The display also supports Pro Mode for simplified settings, enhancing its usability, installation flexibility, and sustainability. The BZ53L is designed to provide immersive viewing experiences.
The BZ53L model has a user-friendly interface and supports Apple AirPlay2, Google Chromecast, and Google Meet. It has portrait and tilt orientations, handles for convenient transportation, and a discreet logo placement. It also includes a Software API for connecting devices directly to the display. The BRAVIA Signage Free app can be easily loaded using a USB flash drive. The BZ53L employs recycled plastic materials and packaging, and it offers a Power-Saving Mode to cut power use.
Sony’s Bravia BZ53L 98 Display will be available with a price tag of Rs 20,00,000. The display is currently available for purchase in the country.
Tomohiro Nakashima, Deputy Managing Director, Sony India said, For last few years, our Pro BRAVIA displays have been instrumental in meeting the needs of our customers and their audiences, continually evolving to address their demands. The introduction of our series with Deep Black Non-Glare Coating has received excellent feedback, with customers praising the improved visibility, reduced reflections, and overall performance. With the addition of a 98 (248.92 cm) model, the series now offers a comprehensive range of sizes, ensuring versatile installation options that accommodate various lighting conditions and spaces.
