French consumer brand Thomson has today launched a new range of Official Android TV series in India. The company claims that it is the only brand to fully manufacture the complete range of its Official Android television “entirely in India”. It says that it has honoured its commitment towards the ‘Make in India’ initiative. The new range of TVs that has bee launched in India includes 65-inch, 43-inch, 49-inch and 55-inch variants.
With the launch of the new televisions, Thomson forayed into the premium TV space in India. The launched series come with Android Oreo 8.1 operating system, an Android remote that will have dedicated keys for Google Assistant, Netflix and Google Play.
Price of Thomson Official Android TV in India:
- 43 inches: Rs 29,999
- 50 inches: Rs 34,999
- 55 inches: Rs 38,999
- 65 inches: Rs 59,999
Thomson has also added 4K 10 HDR display along with DOLBY Audio and DTS TruSurround in all the screen variants of its new televisions in the country. In addition to this, Thomson’s Official Android TV range includes some pre-loaded applications such as Netflix, Youtube, Google Store Play, Google Play Music and Google Play Movies.
With 4G services reaching the masses, a number of people from tier 2, tier 3 cities and rural areas have started opting for online shopping. The company claims that according to a recent report, in 2018 the online television sales spiked at 20% for ‘flat panel tv sets’.
Thomson, after its re-entry in the Indian market last year, adopted the ‘sales via e-commerce’ strategy and brought its products to people across the country on Flipkart. Thomson says that since it has made a comeback in India, it has crossed many milestones and is now on its way to “consolidate its leadership position in the affordable online TV space, which is growing at an unprecedented rate.”
Talking about the new series Avneet Singh Marwah, CEO of SPPL, Exclusive Brand Licensee of Thomson TVs in India adds “We are honored to be part of Android tv journey in India, we need to thank Google for all the support. We are proud to announce Thomson 65 inches Android tv, which will be India’s first 4K official Android that echoes the ‘Make in India’ initiative. It is a great feeling especially when you have seen the evolution of smart TVs; we had launched Thomson TV with open source 4.4 version and today we are launching an official Android with the latest Oreo version. This tv will change the whole ecosystem in India as it comes with some great features like Google Assistant, Netflix, some 5000 more TV apps/games, an inbuilt Chrome-Cast, Dolby sound, 2.5 GB RAM, 16 GB ROM and much more. This will be our first premium tv at a super affordable price starting from 29,999/- for 43 inches, to a never before seen price, 65 inches at 59999/-.”
Sharing his thoughts on the launch, Ajay Yadav, Senior Vice President, Mobiles & Large Appliances at Flipkart said, “We are delighted to continue this journey with Thomson as it makes its way into India’s TV space, offering superior Smart TV experience to customers at affordable prices. Flipkart is a one-stop destination for top television brands, comprising the largest Certified Android TV selection in the country. The share of Certified Android TVs among Smart TVs has grown tremendously over the past year and we continue to improve selection and pricing in this segment.”
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