Get your shopping carts ready: Amazon has announced that its much-anticipated Great Indian Festival 2024 will commence on September 27, with early access for Prime members. This means those with Prime membership will get a 24-hour head start to snag the best deals, thanks to the early access for Prime.
This year’s festival promises to be bigger than ever, featuring new product launches across a variety of categories including smartphones, fashion and beauty, large appliances, consumer electronics, and groceries from top brands. Shoppers can expect attractive discounts, blockbuster entertainment, and a convenient shopping experience tailored to their festive needs.
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In a bid to celebrate local sellers, the festival will showcase products from over 1.4 million sellers, offering a wide array of items including unique products from Indian small and medium businesses. This initiative not only provides customers with a diverse selection but also supports local artisans and entrepreneurs during the festive season.
Language won’t be a barrier either. Customers can shop in eight languages of their choice: English, Hindi, Tamil, Telugu, Malayalam, Kannada, Bangla, and Marathi. This inclusivity ensures that the shopping experience is comfortable and accessible for people across different regions.
For those looking to maximize savings, Amazon has partnered with leading banks to offer exciting financial perks. Customers can avail of a 10% instant discount when using SBI Debit and Credit Cards and Credit EMI. Additionally, Prime members using their Amazon Pay ICICI Bank credit card can enjoy 5% unlimited cashback. No-cost EMI options are also available on both debit and credit cards, making it easier to make those big-ticket purchases.
Businesses haven’t been left out either. B2B customers can save significantly with Amazon Business, benefiting from GST invoices, bulk discounts, and exclusive deals on a wide range of products. This is an excellent opportunity for businesses to stock up on essentials while enjoying bonus cashback on large purchases.
Sellers have more reasons to rejoice as Amazon has implemented a reduction in selling fees across multiple product categories ahead of the festive season. Effective from September 9, 2024, the fee reductions range from 3% to 12%, giving sellers a timely boost as they prepare for increased demand.
According to a recent study by Ipsos Research Private Limited, over 73% of respondents trust Amazon for their festive shopping needs. The same study found that 75% associate Amazon with a wide selection of products, 72% believe that sellers provide attractive deals, and 73% view it as a reliable and trustworthy online shopping destination.
Commenting on the upcoming festival, Saurabh Srivastava, Vice President of Amazon India, said, “The Amazon Great Indian Festival 2024 promises to offer customers a wide selection, brand new product launches, great deals, convenient shopping experience, fast and reliable deliveries, easy and flexible payment options, and much more. We anticipate a promising festive season and invite customers to join us in our celebration of TaiyaariKaTyohaar!”
As the festival approaches, Amazon is set to unveil an array of exciting new product launches. The curated offerings will span the latest electronics, fashionable apparel, practical everyday essentials, and more, catering to the diverse needs of customers across India.
While the Great Indian Festival offers a plethora of opportunities for shoppers and sellers alike, it’s essential for consumers to plan their purchases wisely amidst the festive frenzy. With so many deals and offers, a little preparation can go a long way in ensuring you get the best value for your money.
