Apple has grown to become one of the biggest technology giants in the world and today, there is a lot more to the company than just iPhones. Apple has multiple other platforms from where it generates revenues and earlier this year, the company expanded its services business further with the launch of Apple News and Apple TV+. Apple TV+ is a service that the company was planning for a very long time and it is its reply to Netflix, Hulu and Amazon Prime. Now, according to a new report, the Cupertino-based technology giant is planning to boost the content catalogue of its Apple TV+ by financing movies with Oscar-winning performance and potential. In other words, Apple is planning to bag an Oscar with its shows and content.
According to a report by New York Post, Apple is in talks with multiple directors, actors and other film-related personnel to fund the movies which can win the Academy Awards.
It should be noted that the Oscar Awards are the most prestigious awards in Cinema and they are won by people with extraordinary talent. The Award ceremony is hosted every year and it gains the attention of the fans, critics and the film industry personnel from all over the world.
Known to always make a mark by outperforming everyone in the industry, it’s no surprise that Apple is eyeing the Oscar Awards. The report also suggests that the company is searching for six small-budget films that can be completed with a budget of $5 million to $30 million for each film.
Apple’s strategy is a fair one, and if the content from Apple TV+ actually gets an Oscar, the company will be able to create a mark in the world of video-streaming services too. We should also mention that Netflix won an Oscar Award in 2019 for the film Roma. Netflix, being the segment leader, is one of the biggest rivals of Apple in this sphere.
Netflix, Amazon Prime and similar streaming services offer a wide variety of content and because of this, they have gained a lot of popularity. With Disney’s own streaming service – Disney+ – set to launch at the end of this year, Apple TV+ would have to bring exclusive content if it hopes to match its competitors. For its Apple TV+, the company has reportedly been developing original content as well. At the launch of the service, Apple announced tie-ups with celebrities like Oprah Winfrey, Jennifer Aniston, Reese Witherspoon and others for the streaming service.
For the latest gadget and tech news, and gadget reviews, follow us on Twitter, Facebook and Instagram. For newest tech & gadget videos subscribe to our YouTube Channel. You can also stay up to date using the Gadget Bridge Android App.