Chinese smartphone brand Huawei eyes to create a serious dent in the premium segment of the Indian smartphone market. The handset maker has also said that it plans to do the same with its newly launched Huawei P30 Pro and P30 smartphones.
A report in the IANS which quoted a top company executive said that Huawei is also betting big on the roll-out of 5G connectivity in India and will soon begin trials with the telecom companies it has partnered with in the country too. The executive also said that Huawei is looking to capture a bigger share in the smartphone market in India.
According to Huawei Consumer Business Group’s CEO Richard Yu, with its P series smartphone, the handset maker is looking to capture 10% of the premium mobile phone market in India by the end of 2019.
It has also been reported that Huawei is planning to replace Samsung and other leaders of the premium smartphone market like Apple and Google with its P30 Pro and Pro handsets. The Chinese smartphone brand got a lukewarm response after the launch of its P20 handsets that were launched in India last year. However, it now aims to change this with Huawei P30 Pro and P30 smartphones that come with a number of enhanced camera features.
Yu was quoted saying, “We are so low in the premium smartphone market in India. Last year, we invested to make our phones better and with the new P series, we are confident to have a 10 percent share in the Indian premium smartphone market.”
We should add here that Huawei P30 Pro and P30 smartphones are available at starting prices of EUR 999 and EUR 799 respectively. However, the two handsets would be priced more reasonably in India next month as the company plans to manufacture the devices in the country itself.
Speaking on his, Yu added, “Manufacturing will depend on volumes. Once we have that, our Indian facility will start rolling out the new phones.” He also said that the company would develop some local features and apps for their smartphones in India.
However, when asked about whether the company is working on a new operating system, Yu avoided the question.
He also maintained silence on the Indian pricing of Huawei P30 Pro and P30 smartphones and only said that the cost would be similar to that of P20 series that was launched last year. While Huawei P20 smartphones sold 60 million units across the globe and in India, the number reached 20 million. Huawei claimed that the global numbers touched 206 million units in 2018. Yu said that with the launch of Huawei P30 Pro and P30 smartphones, the numbers would grow by 25-30% this year.