Instagram released Reels Remix, a feature similar to TikTok’s Duet to its platform, in April last year. In a new development, the Meta-owned photo-sharing app has now announced that it is expanding Instagram’s ‘Remix’ function for Reels to any video published on the network.
This ability will enable users to make a reaction video to normal videos on the platform. Besides this, Instagram is now also allowing creators to charge subscriptions. Initially, it will be enabling the features of a limited number of curators in the US who can charge subscriptions to fans to make money on the platform.
Following the community’s enthusiasm for the ‘Remix’ moment on Reels, Instagram is launching a feature that will allow users to Remix any new public video on the site. The social media platform took to Twitter to declare the same. Earlier the Remix feature was only exclusive to Reels but now is available for all videos on the platform, offering more content for curators to choose from.
Note that any video uploaded before the function went live will not be affected. In addition to this, the remixed videos may then be shared on Reels.
Now onwards Instagrammers will get to Remix this video option in the menu on any videos published to Instagram after the feature goes live.
To try out the feature, which allows you to ‘remix the video’ and post it on your profile:
- Choose your favourite video on the platform.
- Hit the three dots in the upper right corner of eligible videos.
- You’ll see the ‘Remix this video’ option there.
- Check it out!
Meanwhile, Instagram has also announced “Subscriptions for creators”. This feature was announced by Instagram head Adam Mosseri via a video posted on Twitter. This functionality will enable creators to select content producers in the United States to charge fans for subscriptions, which means they can generate consistent money on the platform.
The meta-owned app also plans to expand the feature over time since it’s important that subscriptions are incorporated into the Instagram experience as a whole.
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