After launching LG Velvet, now it seems that LG Electronics is going to reveal details about what is being dubbed as a dual-screen LG Wing smartphone on September 14 on LG Mobile’s official YouTube channel and Facebook page. The company has provided a glimpse of a dual-screen smartphone under Explorer Project with a 30-second invitation video hinting at the first handset under this new lineup. In the video, the second screen could be seen rotating behind the first.
“LG and platform partners feel it is vitally important to demonstrate to consumers new and differentiated user experiences in the smartphone space. LG has always been a pioneer in pushing the envelope of smartphone form factors, the only way to bring about much-needed innovation in the mobile market,” said Morris Lee, president of LG’s Mobile Communications Company.
According to LG, “Explorer Project is both an initiative and a category and will include devices that deliver distinctive and yet unexplored usability experiences, a strategy that tackles uncharted territory in the industry.”
LG’s Explorer Project has been created in response to the diverse usage needs of today’s smartphone customers and to deliver much-needed curiosity and excitement to the mobile sector. The initiative aims to “explore” and inject new life into untapped areas and reshape and expand the current user experience, with assistance from its trusted platform partners.
Moreover, the Explorer Project also marks a new direction in the alignment strategy of LG’s smartphones. The Explorer Project will focus solely on new usability that is discovered with innovative designs while LG’s new Universal Line will be the company’s lineup of competitive devices that focus on consumer lifestyles, such as LG VELVET.
In order to develop unique features that will elevate the mobile viewing experience on Explorer Project devices, LG is collaborating with industry partners Rave, Ficto, Tubi and NAVER. Furthermore, Qualcomm Technologies is again contributing its industry-leading processing technology and knowhow to drive the outstanding performance of LG’s differentiated lineup.
LG notified that Rave gives users wherever they may be the ability to communicate and enjoy streaming content together while Ficto, which pioneered revenue sharing for mobile content, aligned the global launch of its streaming service with the Explorer Project. Tubi, the largest ad-supported free streaming service is also an early partner of the Explorer Project. South Korean search leader NAVER, which worked in close partnership with LG on the LG Dual Screen, is developing a version of its Whale browser with unique browsing features for Explorer Project devices.
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