Domestic technology brand Micromax Informatics Limited has launched a new series of Google certified Android TVs and Fully Automatic top loading Washing Machines in India. The company mostly manufactures smartphones and tablets. But since last year, it has been focused on expanding its portfolio.
Coming to the specifications, the Google Certified Android televisions will be available in three sizes – 32-inch (80 cms), 40-inch (102 cms) and 43-inch (109 cms) with 16:9 aspect ratio. As the name suggests, the product has support for Google Assistant. The television can be controlled quickly using one’s voice. The television is certified by Google and has access to the technology giant’s official Play Store, Games, Movies, Music and the package. The Micromax Television has Dolby Digital Sound along with Wi-Fi and Bluetooth connectivity and a number of other features. The new Google Certified Android televisions will be made available for purchase on Flipkart from July 11 onwards. The product comes at a starting price of Rs 13,999.
Along with the Android television, the company has launched its Fully Automatic top loading Washing Machine. The Fully Automatic Washing Machine will be available in four wash capacity options of 6.00 kg, 6.5 kg, 7.00 kg and 8.00 kg. The washing machine is equipped with a sapphire crystal shaped inner drum that creates a special water flow for better cleaning and extra care of clothes.
The super-wide drum creates more washing space that reduces twisting and wear and tear of clothes. The product comes with loads of features to ensure extra care of clothes. The washing machine has a Magic filter mode that is helpful for a well-cleaned laundry. The Micromax washing machine comes with a Child Lock mode along with the presence of free wash feature that allows the user to preset the time and programme as per their requirements. Fully Automatic top loading Washing Machine will also be up for purchase from July 15 exclusively on Flipkart and the starting price will be Rs 10,999.
Commenting on the launch of the new products, Mr. Rohan Agarwal, Director, Micromax Informatics Ltd. said, “Micromax, since its inception, has always stood for democratising technology at affordable price points. It has been our constant endeavour to understand the evolving needs of our consumers and offer the best of technology to cater to those needs. Taking that a step further, today we have announced a range of two new products in the consumer durables segment, with an aim to redefine the entertainment experience and everyday solutions for the Indian consumer.”
He further added, “The Google Certified Android TV is meant for those who want a larger than life entertainment experience by being packed with multiple compelling features and the fully automatic washing machine aims to make everyday solutions simpler and hassle-free. We look forward to the response from our consumers and are committed to grow this category further by consolidating our leadership position in the segment in India.”
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