HomeMobilesSamsung is being taken to court over the 'water resistance' of its...

Samsung is being taken to court over the ‘water resistance’ of its Galaxy smartphones

Did you know this about your Samsung smartphone?

Samsung has found itself in troubled waters once again. The company is being taken to court by the Australian Competition and Consumer Commission (ACCC) over allegations that it misled its customers over some of its Samsung Galaxy smartphones’ water resistance. According to ACCC, Samsung has been showcasing its smartphones in or close to unsuitable environments like swimming pools and oceans since 2016, even though it did not have the basis to make such representations.

Speaking on the matter, ACCC Chair Rod Sims said, “The ACCC alleges Samsung’s advertisements falsely and misleadingly represented Galaxy phones would be suitable for use in, or for exposure to, all types of water, including in ocean water and swimming pools, and would not be affected by such exposure to water for the life of the phone, when this was not the case.”

- Advertisement -

The lawsuit against Samsung is said to be based on a review of over 300 advertisements.

A number of Samsung Galaxy devices have been advertised as having IP68 water resistance. This means that they can be kept in 1.5 meters of water for 30 minutes without getting damaged. However, according to ACCC, this does not cover all types of water and it is worth mentioning that Samsung itself has said that Galaxy S10 is not recommended for beach use.

Sims further added, “Samsung showed the Galaxy phones used in situations they shouldn’t be to attract customers.” He further argued that customers value water resistance as a feature and would have been driven to buy the handsets on the basis of it, but were deprived of making an informed choice. He said, “Samsung’s advertisements, we believe, denied consumers an informed choice and gave Samsung an unfair competitive advantage.”

The South Korean technology giant spoke to Reuters about the matter and said that it is standing by its marketing and will fight the case.

We should mention that ACCC alleges that law breaches have been made by Samsung in over 300 advertisements. If these allegations are proved, each breach after September 1, 2018, can be subjected to a fine of up to A$10 million ($7 million). To be precise, this is triple the benefit of the conduct or as much as 10% of the annual turnover.

The first time that Samsung’s water resistance claims were questioned was in 2016 when its Galaxy S7 handset, that was shown to be dunked in fish tanks in advertisements, failed an immersion test.

For the latest gadget and tech news, and gadget reviews, follow us on TwitterFacebook and Instagram. For newest tech & gadget videos subscribe to our YouTube Channel. You can also stay up to date using the Gadget Bridge Android App.

- Advertisement -
Avani Baggahttp://www.gadgetbridge.com
Avani has an immense love for reading, travelling and food, but not necessarily in the same order. Avani almost started pursuing law, but life had other (better) plans for her and she chose to be a writer instead (luckily!) She previously covered technology at Times Internet and wrote about smartphones, mobile apps and tech startups. When she’s not writing, you’ll be able to find her in book stores or catching up on her social life.


Please enter your comment!
Please enter your name here

- Advertisement -

Follow Us


Must Read

Best ways to take a screenshot if the app does not allow

Best ways to take a screenshot if the app does not...

Screenshots are like evidence for every person right now. They act as the ultimate proof. Not just evidence, but many of us use the...
- Advertisement -