The South Korean electronics giant Samsung has begun taking orders across various categories of electronics appliances. Today the company has announced Stay Home, Stay Happy pre-booking orders in which it will be offering up to 15 per cent cashback offers along with no-cost EMI offers when the lockdown ends. This move came after the Ministry of Home Affairs announced relaxations to the e-commerce platform to begin the sale of electronic as well as non-essential items products that come under green and orange zones.
The company has ensured that it will be taking precautionary measures to reduce the risk of spreading the novel coronavirus by allowing the consumers to pre-book the products without having to step out of their homes. The company has begun taking orders for all its electronics items until all its retail shops open. The customers can now pre-book digital appliances until May 8 via Samsung Shop.
Samsung says, “The program, ‘Stay Home. Stay Happy… Log in to Great Offers’, applies to all Samsung consumer electronics products – Televisions, Refrigerators, Air Conditioners, Washing Machines and Smart Ovens. Consumers can pre-book products on Samsung Shop till May 8th, 2020, and get up to 15% cashback, and avail no-cost EMIs with long term finance options of up to 18 months, besides Express Delivery.”
On pre-booking appliances such as Smart TVs, refrigerators, washing machines, smart ovens as well as tandoors. The customers can avail up to 15 percent cashback using HDFC Debit and Credit Cards as well as no-cost EMIs and long-term finance options for up to 18 months are also available. Customers are entitled to cashback even if they do not opt for EMI-based finance options. Those who pre-book Samsung televisions will get 1+1 extended warranty on the panel along with a 30-day trial offer of ZEE5 Premium pack. On Smart Ovens, consumers will get 10-Year Ceramic Enamel Warranty, a Free Borosil Kit and 5-Year Magnetron Warranty. Whereas the refrigerators will be available with a 10-year warranty on Digital Inverter Compressor, Washing Machines come with 10-12 year motor warranty, while air conditioners come with free installation offer, 5-year Condenser Warranty, 5-year PCB Controller Warranty and free AC Gas Recharge offer. The company will be offering express deliveries on all its products through the nearest Samsung Authorised Retailer, following all standard operating procedures, as soon as the restrictions are lifted by the authorities in different parts of the country.
The customers can pre-book products such as Samsung Smart TVs, QLED 8K TVs, QLED 4K TVs, Convertible 5in1 and Curd Maestro Refrigerators, Hygiene Steam Clean Washing Machines, Smart Ovens with Masala & Sun Dry, Tandoor and Slim Fry Technologies.
Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India commented, “In the past one month, we have received thousands of queries from consumers across the country as to how they could buy our TV or Digital Appliances, as they felt the need to equip their homes with the latest technology while they stayed home and worked from home. Many are wanting to upsize with Samsung once the lockdown restrictions are relaxed. At Samsung, consumer well-being is top priority and so we are committed to take every step to provide convenience to them and their families. Through our pre-book offer on Samsung Shop, we want to ensure our consumers get the fastest delivery possible as per Government regulation on relaxation of lockdown from a Samsung authorised retailer nearest to them, without having to step out of their homes till normalcy returns. “The integration of our offline retail partners with our strong and secure online platform, an industry-first program, will also help our partners who have stood with Samsung and our consumers through difficult times over the years, and help them bounce back as demand picks up.”
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