In the Q1 of 2021, Vivo recorded 62 percent quarter-on-quarter to 19 million units shipped, according to a report by Strategy Analytics. Samsung and Vivo were the world’s fastest-growing 5G smartphone vendors in the first quarter of 2021. Samsung grew 79 percent quarter-on-quarter, while Vivo jumped 62 percent QoQ.
The South Korean brand grew to 79% QoQ to 17 million units shipped. The new 5G models, such as Galaxy S21 5G, S21 ultra 5G and S21+ 5G, are said to have performed well in South Korea, North America, and parts of Europe. Whereas Vivo was the second-fastest-growing 5G smartphone vendor in Q1 2021, jumping 62% QoQ to 19 million units shipped. iQoo U3 5G and U7 5G smartphones are the biggest contributors while China and Europe are its 5G smartphone strongholds. Oppo has recorded 55% QoQ growth on the other hand Xiaomi increased 41% QoQ, both due to solid volumes at home in China. Apple performance dropped to 23% QoQ, following a blowout Q4 2020.
Ken Hyers, Director at Strategy Analytics, said, “Global 5G smartphone shipments grew a healthy 6% QoQ and hit a record 136 million units during the first quarter of 2021. Demand for 5G smartphones remains very strong, particularly in China, United States, and Western Europe. We forecast global 5G smartphone shipments to reach a record 624 million units for the full-year 2021, soaring from 269 million in full-year 2020.”
Another analysis by Counterpoint states that Vivo has the highest share in the smartphone market during the mid-year shopping festival in China. The data stated that sales rose by 7% YoY. The company took the first spot during the first three weeks of June, making up 23% of the smartphone sales of the top eight OEMs. Whereas the second and third spots went to OPPO (21%) and Xiaomi (19%). Honor’s performance has improved after separating from Huawei. Its sales in the first three weeks of June increased more than 15% when compared to the first three weeks of May. Moreover, Apple’s sales also increased by 16% YoY during the shopping festival, taking it to the fourth spot. On the other hand Realme sales also increased more than tenfold from last year as it is said to have offered various discounts but also introduced the Q3 Pro Carnival Edition.
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