Bharti Airtel today announced free access to its e-book platform Juggernaut Books to its users. The company decided to free access to the service for its users staying at home during the lockdown. The Indian Government has implemented a nationwide lockdown in a bid to curb coronavirus spread.
Says Adarsh Nair, Chief Product Officer, Bharti Airtel, “In these unprecedented times, Airtel and Juggernaut are trying to make sure that people have more options to stay engaged as they observe social distancing. And what’s better than getting back to reading. At Airtel, we will continue to innovate and bring exciting digital content to customers across our platforms.”
This move came in view of the interest of the people during their stay at home and to support the Government’s effort to contain the spread of COVID-19. Juggernaut Books formerly known as Airtel Books can now be accessed without having to pay any cost. The Airtel e-book app is available for download via Google Play Store as well as Apple’s iOS Apps Store.
The Airtel’s Juggernauts Books contains e-books as well as novels across a wide range of genres from love and romance, business, history and politics, fitness, diet, spirituality and classics.
Top titles on Juggernaut Books include:
- The CEO Factory by Sudhir Sitapati
- Bottle of Lies by Katherine Eban
- Early Indians by Tony Joseph
- Mind Without Fear by Rajat Gupta
- Pyjamas are Forgiving by Twinkle Khanna
- 12 Week Fitness Project by Rujuta Diwekar
- Kohinoor by William Dalrymple
- Century is not Enough by Sourav Ganguly
- Good Economics by Abhijit Banerjee and Esther Duflo
Juggernaut is also hosting an online literary festival with the aim to promote reading, The book’s top authors will also be participating in the lit festival
Besides this the telecom Operator Bharti Airtel is also offering 10,000 movies and shows plus LIVE TV to its customers on the Airtel Xstream app and over 4 million songs and curated music on Wynk Music.
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