Home News LG launches its new CineBeam 4K UHD Laser projector

LG launches its new CineBeam 4K UHD Laser projector

The projector delivers vibrant images using LG’s new Adaptive Picture Pro technology.

The newest LG CineBeam 4K UHD Laser projector (model HU810P) from LG Electronics (LG) is designed to deliver an authentic movie theatre experience to consumers in the comfort of their own homes. This latest projector by LG delivers sumptuous, 4K (3,840 x 2,160) resolution up to 300 inches (diagonally) with a dazzling 2,700 ANSI lumens of brightness, covering 97 percent of the DCI-P3 color space with its dual laser system. The projector’s laser light source is extremely reliable and durable, with a lifespan of approximately 20,000 hours of brilliance.

“Our new CineBeam projector performs equally well with bright or dark scenes, elevating picture quality and enhancing the viewing experience to a whole new level. There is currently no other product like it on the market today, a demonstration of how LG continues to deliver innovation that improves lives,” said Jang Ik-hwan, senior vice president and head of the IT business unit of LG Electronics Business Solutions Company.

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In addition to its cinematic quality picture, this model offers easy and convenient access to movies released direct to streaming services via compatibility with popular content streaming apps.

Using LG’s new Adaptive Picture Pro technology, the projector delivers vibrant, crystal clear images no matter how bright the room, how dark the scene. According to the company, “Iris Mode offers two presets – Bright Room Mode and Dark Room Mode – that detects the amount of light in the room to deliver the best picture possible, even delivering a true movie theater environment if desired. And Adaptive Contrast automatically adjusts each frame to achieve the optimal contrast ratio in darker scenes.”

Furthermore, the new LG CineBeam can show movies as their directors originally intended by adjusting the frame rate of the projected image to match the original source at 24Hz with support for Real Cinema Mode and TruMotion Mode. Mind you! LG’s TruMotion is especially well-suited for action movies, rendering quick movements and fast scenes smoothly and naturally. The projector supports a variety of popular HDR formats, including HDR10 and HLG, as well as Dynamic Tone Mapping.

For maximum convenience, LG CineBeam 4K UHD Laser projector features wireless connectivity with home theater audio systems via WiSA and Bluetooth. When connecting via HDMI 2.1 with enhanced audio return channel (eARC), the projector delivers 4K images in 10-bit color with nearly lossless audio quality. Positioning the CineBeam anywhere in the room is a cinch thanks to its 1.6X zoom and horizontal and vertical lens shift.

LG CineBeam 4K UHD Laser projector is powered by LG’s newest webOS 5.0 platform for intuitive control and navigation as well as quick access to popular streaming services such as and Disney+ and YouTube. It is compatible with Apple AirPlay 2 and Screen Share, giving viewers the ability to share content from smartphones and tablets at cinematic scale. And with Auto Calibration II software, owners can get results that were previously only possible with professional picture calibration.

At IFA 2020, LG will present a virtual exhibition throughout the month of September featuring its latest innovations including LG CineBeam 4K UHD Laser projector.

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