Amazon now brings Prime Video Mobile Edition in India. By introducing this mobile-only plan at just Rs 89 the company aims to take on Netflix’s mobile plans which are being offered at Rs 199. The Amazon Prime Video Mobile Edition will be directly linked to your regular prepaid plan and it has been launched in association with Airtel. So the users can purchase prepaid packs via the Airtel Thanks app.
Prime Video Mobile Edition by Amazon is a single-user mobile-only plan, providing SD quality streaming to customers which is created especially for a mobile-first country like India. For this, Prime Video has collaborated with Airtel for the first roll-out of Prime Video Mobile Edition.
Gaurav Gandhi, Director and Country General Manager, Amazon Prime Video India said: “Over the last 4 years, Prime Video has become the country’s most loved premium streaming service with viewership coming from over 4,300 towns and cities. We believe that the Mobile Edition plan will further accelerate Prime Video’s adoption in India and allow an even larger number of customers to access our popular entertainment content. This initiative for Amazon is designed not just to give customers more choice (of plans) but also easy access to subscribe to Prime Video along with mobile data plans. We are happy to collaborate with Airtel as our first partner in India for Prime Video Mobile Edition.”
The Airtel customers can now watch Prime Video on their device by choosing from a wide range of prepaid packs and can also avail of a 30-day free trial by simply signing up to Amazon from the Airtel Thanks app using their mobile number. After the 30 days free trial, Airtel customers can continue to enjoy Prime Video Mobile Edition through prepaid recharges starting at an introductory offer of Rs 89, to get 28-days of Prime Video Mobile Edition along with 6GB data or choose a Rs 299 pack of 28-day validity that includes Prime Video Mobile Edition along with unlimited calls, data access of 1.5 GB per day.
To get the complete Prime Video experience the customers will also get the options of recharging with a 30-day Amazon Prime membership at Rs 131 or recharge with a Rs 349 pack of 28-day validity that includes Amazon Prime membership along with unlimited calling, data access of 2 GB per day. Whereas the Rs 131 pack will include streaming across devices including Smart TV and the ability to enjoy content in HD/UHD in addition to having access to all Prime benefits including ad-free music with Prime Music and free fast delivery on Amazon.in, Prime Reading and other Prime benefits. All these prepaid bundles will be available via the Airtel Thanks app
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