Key Highlights
- BRAVIA 9 series features XR Backlight Master Drive, High Peak Luminance, Mini LED, XR Contrast Booster, XR Triluminos Pro, and AI Processor XR.
- The TV supports 80Mbps Pure Stream on the Sony Pictures Core App, IMAX-enhanced movies, and 4K upscaling.
- It comes in 75-inch and 85-inch screen sizes.
- AI Processor XR enhances visual realism with depth, brilliant contrast, and genuine colours.
Sony has introduced the Bravia 9 series in the Indian market, featuring an XR Backlight Master Drive, High Peak Luminance, Mini LED, XR Contrast Booster, XR Triluminos Pro, and advanced AI Processor XR. It also supports 80Mbps Pure Stream on the Sony Pictures Core App, IMAX-enhanced movies, and 4K upscaling, clear image, and motion clarity. The 4K TV comes with a Game Menu feature that allows easy access to gaming status, settings, and assist functions.
The Sony BRAVIA 9 series, which comes in 75-inch and 85-inch screen sizes, includes a powerful AI Processor XR that understands human perception of sight and sound. This processor enhances realism in visuals, producing unprecedented depth, brilliant contrast, and genuine colours.
The BRAVIA 9 employs backlight control technology comparable to Sony’s professional monitors for filmmakers, with the XR Backlight Master Drive regulating thousands of LEDs to offer accurate contrast and shadow detail in challenging settings. The televisions have High Peak Luminance, which allows them to capture natural images in outstanding detail even in bright daytime.
The TV uses BRAVIA XR Mini LED technology, which provides excellent depth, contrast, and brightness. With four times the number of pixels as HD, it is believed to produce sharper, more detailed images that capture every nuance in every scene, making it the best choice for discriminating viewers looking for great picture quality. The BRAVIA 9 features superior XR 4K Upscaling, XR Clear Image, and XR Motion Clarity technologies, which improve the quality and precision of each scene, making it ideal for movies and gaming.
The BRAVIA 9 series includes a Mini LED panel with XR Contrast Booster 30, which improves visual depth and detail by adjusting backlighting. This produces darker blacks and brighter whites, bringing scenes to life. The screen also enhances viewing angles, resulting in consistent image quality from every seat. The BRAVIA 9 employs XR Triluminos Pro technology, which produces billions of realistic colours and provides a remarkable viewing experience. This technology improves colour precision and depth, resulting in rich, lifelike visuals that match the creator’s goal.
The BRAVIA 9 series supports Studio Calibrated modes for high-quality film content, such as Netflix Adaptive Calibrated Mode and SONY PICTURES CORE Calibrated Mode. Prime Video Calibrated Mode delivers the best visual quality for films, programs, and live sports. The BRAVIA 9 series is IMAX enhanced, with support for Dolby Vision and Dolby Atmos, offering superior viewing on popular streaming services including Disney+, Prime Video, and Netflix.
The BRAVIA 9 Series has SONY PICTURES CORE, a platform for 4K HDR and IMAX Enhanced movies, as well as 10 free credits for 24 months of 4K Blu-ray streaming.
Also Read: Apple plans to launch its own modem technology on “niche models” in 2025: Report
It has Auto HDR Tone Mapping, Game Mode, 4K/120fps, VRR, and Auto Low Latency Mode. It also supports remote control using the PS Remote Play app, allowing users to manage their PS5 or PS4 consoles from anywhere.
The price of the newly launched Television starts at Rs 449,990 for the 75XR90 model whereas the 85XR90 model number will be available with a price tag of Rs 599,990. The models are said to be available across all Sony Centers, major electronic stores, and e-commerce portals in India.
