Home News VAIO collaborates with Flipkart to relaunch in India this month

VAIO collaborates with Flipkart to relaunch in India this month

The label collaborates with Flipkart to retrace its way to the Indian audience.

In order to regain its place and popularity amongst its customers all over again, VAIO is all set to make a comeback in India on 15 January 2021 with its range of premium, intelligently-crafted laptops. The brand is known for its extensive range of sleek and portable laptops equipped with top-of-the-shelf features that make for high-performance capability. For this, VAIO has also joined hands with Flipkart.

“We are enthused to relaunch VAIO and associate with names that have made it big in the e-commerce industry. Introducing finest-quality laptops in India, the brand focuses on reclaiming its space in the market while having an unrivalled demand by the customers. We are all set to present futuristic laptop range to the country’s burgeoning tech-enthusiasts and young business professionals. We are looking forward to becoming the top choice for laptop buyers across the country,” said Seema Bhatnagar, Regional Business Director, South Asia, VAIO.

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Furthermore, the Japan-based company is retracing its way into tech-enthusiast’s hearts as it steps back in the competition with the Hong Kong-based Nexstgo Company Limited.

The brand that offers various services such as manufacturing, sales and marketing as well as servicing of VAIO laptops under the VAIO trademark in Hong Kong, Macau, Malaysia, Singapore, Taiwan, Middle East markets is now strutting in India to reimagine and co-create the future of laptops in the country. The company also intends to re-secure its rapport as the pioneer of tech-savvy laptops fueling the interest of tech-enthusiasts.

Moreover, VAIO Corporation will offer exceptional quality, extraordinary performance, unmatched sturdiness, and unique design for its best-in-class laptops created with Japanese craftsmanship. Extending its services and distinctive features on Flipkart, VAIO strives to create an upward spiral of technological growth for the country.

Meanwhile, Flipkart has now launched 2GUD Local in order to bring India’s Favorite Shopping Centers Online. The new format by this independent value-driven platform 2GUD will offer offline stores, brands and shopping destinations an opportunity to unlock the benefits of technology and the social commerce hybrid retail model to reach millions of pan India consumers.

According to Flipkart, 2GUD Local will enable local stores (single brand or multi-brand stores and other shopping destinations) and retailers to expand their digital footprint to connect more effectively with their consumers.

Under this 2GUD Local initiative, the partner stores will be able to display their latest products and collections. They will be able to offer the same to the online users. 2GUD Local will provide support to stores in areas of cataloging, consumer fulfillment, advertising, and marketing. It will provide them with an additional channel for sales and access to new geographies for consumer acquisition.

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