In order to prevent business interests from influencing decisions Facebook’s parent company Meta will be making changes to its special treatment of posts made by prominent personalities and users with large audiences on Instagram or Facebook.
Meta is responding to 32 suggestions provided by the Oversight Board in their Policy Advisory Opinion on our cross-check system from last year. “Out of their recommendations it is fully implementing 11, partially implementing 15, still assessing the feasibility of one and taking no further action on five,” Nick Clegg, Meta global affairs president via its blog post said.
Today we’re responding to recommendations from @OversightBoard on Meta’s cross-check system, inc commitments to improve transparency, speed up review processes & fine-tune criteria for inclusion to better account for human rights interests & equity: https://t.co/2LMSQ64Mno
— Nick Clegg (@nickclegg) March 3, 2023
According to him, this will have a significant impact as they operate this system in response to the feedback we’ve received from the board and other stakeholders they have worked with over several years. To properly consider equitable and human rights concerns, it will refine its criteria for inclusion on the list and increase transparency in the cross-check process through regular reporting. It will also modify cross-check’s operational systems to help clear the backlog of review requests and speed up case reviews.
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The modifications were implemented in accordance with the oversight panel’s request for Meta to modify the cross-check system in December. Meta occasionally unintentionally removes content that does not go against its rules. By adding additional levels of human review for specific posts that have been initially identified as violating its rules, the cross-check tool aims to fix this.
“When users on Meta’s cross-check lists post such content, it is not immediately removed as it would be for most people but is left up, pending further human review. Meta refers to this type of cross-check as “Early Response Secondary Review” (ERSR).”
The Board recognized that Meta is a business, but by giving more protection to some users mainly chosen based on business interests, cross-checking enables content that would otherwise be immediately removed to remain accessible for a prolonged duration, thereby affecting users.
“Content identified as violating during Meta’s first assessment that is high severity should be removed or hidden while further review is taking place. Such content should not be allowed to remain on the platform accruing views simply because the person who posted it is a business partner or celebrity.”
The company claims it will ensure that its content moderation decisions are done as neutrally and accurately as possible, free from outside pressure.
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