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Apple’s online sales in India likely to make inroads in Q3 this year

The Cupertino-based company may set up the logistics store by July and September.

India’s fast-evolving smartphone market has long attracted foreign players. And now, TechCrunch has reported that Apple online store is expected to start functioning in the third of this year. As per the sources, it is likely that the Cupertino-based tech company may set up the logistics store by July and September.

Currently, Apple is selling its products in India by collaborating with third-party offline retailers and major E-commerce platforms like Flipkart, Amazon India.

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In 2019, reports had revealed that Apple’s decision to introduce online stores in India was influenced by the Narendra Modi government’s decision to ease the 30 per cent mandatory local sourcing norm in single-brand retail (SBRT). As per the government, online sales will result in creation of jobs in logistics, digital payments, customer care, training and product skilling.

“We love our customers in India and we’re eager to serve them online and in-store with the same experience and care that Apple customers around the world enjoy,” Apple had told IANS last year.

What has to be noted that there was never a revelation regarding the time period when the entire process of setting up the online and brick-and-mortar stores will take place. However, several reports had hinted that the online sales would likely start in the Q1.

Apple has also announced financial results for its fiscal 2020 first quarter ended December 28, 2019. Fuelled by strong demand for our iPhone 11 and iPhone 11 Pro models, and all-time records for Services and Wearables, the company revealed that its international sales accounted for 61 per cent of the quarter’s revenue. Apple posted quarterly revenue of $91.8 billion, an increase of 9 per cent from the year-ago quarter and an all-time record, and quarterly earnings per diluted share of $4.99, up 19 per cent, also an all-time record. International sales accounted for 61 percent of the quarter’s revenue.

“During the holiday quarter our active installed base of devices grew in each of our geographic segments and has now reached over 1.5 billion. We see this as a powerful testament to the satisfaction, engagement and loyalty of our customers — and a great driver of our growth across the board,” said Tim Cook, Apple’s CEO.

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